How to Post & Promote Music on Instagram & Use The Best Hashtags

How to Post & Promote Music on Instagram

How to Post & Promote Music on Instagram & Find The Best Hashtags: A Complete Guide for Music Lovers

Instagram has become a popular social media platform for sharing photos, videos, and stories. With its user-friendly interface and creative tools, Instagram offers various features for users to engage with music content. This article will explore the possibilities of posting music on Instagram and how it can enhance your social media experience.

Overview of Instagram’s Music Features:

Instagram’s music features are designed to allow users to integrate music into their content on the platform. These features include:

  1. Music Stickers: This feature allows users to add music to their Instagram Stories using a searchable library of songs. Users can choose from various music genres, including popular songs, trending tracks, and featured artists. Music Stickers can also be customized with song lyrics, snippets, and effects.
  2. Soundtracks: Instagram’s Reels feature offers a built-in library of soundtracks that users can choose from to create short-form videos. These soundtracks are pre-cleared for use on the platform, and users can search for tracks based on mood, genre, and theme.
  3. Copyright-Free Music: Users can use copyright-free music from external sources for longer-form video content on Instagram, such as IGTV and traditional feed posts. Instagram provides a list of external sources that offer royalty-free music for commercial use.
  4. Music Catalogs: Instagram also offers a comprehensive library of songs that users can search and select for their content. This music catalog includes licensed music from popular labels and artists, making it easier for users to find and use music without violating copyright laws.

These music features on Instagram allow users to enhance their social media content with engaging music, making it a versatile platform for music lovers.

How to Post Music on Instagram Stories: Step by step guide

Posting music on Instagram Stories is a fun way to add some personality to your content. Here is a step-by-step guide to adding music to your Instagram Stories using the Music Sticker feature:

  1. Open the Instagram app on your mobile device.
  2. Tap on the camera icon in the top left corner of the screen.
  3. Take a photo or video, or select one from your camera roll to which you want to add music.
  4. Once your content is ready, tap on the sticker icon at the top of the screen.
  5. Select the “Music” option from the available sticker options.
  6. You can browse the popular songs or use the search bar to find a specific track.
  7. Once you have found the song you want to use, you can customize the music sticker by choosing from different options such as lyrics, animation, or changing the sticker’s color.
  8. Use the slider to choose the part of the song you want to use for your Story.
  9. Once you have customized your music sticker, you can move it around on your Story by dragging it to the desired location.
  10. Add other stickers, text, or drawings to your Story to make it more engaging.
  11. Once satisfied with your Story, tap the “Your Story” icon at the bottom of the screen to post it to your profile.

That’s it! Your followers can now enjoy your Story with your selected music track. Remember that Instagram’s music features are unavailable in all regions and countries due to licensing restrictions.

Engaging with Music on Instagram Reels:

Instagram Reels is a popular feature that allows users to create short-form videos with music tracks and engaging visuals. Here are some tips for engaging with music on Instagram Reels:

  1. Choose the Right Music: Music is crucial to a successful Reel. Choose a music track that fits your video’s theme or message. You can use Instagram’s pre-cleared soundtracks or browse the music catalog to find the perfect track.
  2. Sync Your Actions: To create a visually engaging Reel, sync your actions and movements with the music. That creates a seamless visual experience for your viewers.
  3. Use Trends and Challenges: Instagram users love participating in trends and challenges. Incorporating popular music trends and challenges into your Reels can boost engagement and reach. Use relevant hashtags to increase discoverability.
  4. Use Copyright-Free Music: Suppose you create content for your business or brand. Using copyright-free music or obtaining proper licensing is crucial to avoid infringement. You can use external sources for royalty-free music or obtain a license for the music you want to use.
  5. Keep it Short and Sweet: Reels are short-form videos, so keep your content concise and to the point. Aim for videos between 15 and 30 seconds, and use attention-grabbing visuals and effects to keep your viewers engaged.
  6. Collaborate with Others: Collaboration is a great way to expand your reach on Instagram. Partner with other creators, musicians, or brands to create engaging music-centric content that appeals to a broader audience.

Sharing Music through IGTV and Instagram Feed:

Sharing music on Instagram is not limited to just Stories and Reels. IGTV and Instagram Feed offer alternative ways to share music content on the platform. Here are some tips for sharing music through IGTV and the Instagram feed:

  1. Cover Songs and Original Compositions: While sharing full-length songs on Instagram can be challenging due to copyright laws, you can create your cover or original compositions. That not only showcases your creativity but also ensures that you are not violating any copyright laws.
  2. Royalty-Free or Licensed Music: If you want to use existing music in your content, you can source royalty-free or licensed music from external sources. Instagram provides a list of external sources that offer music for commercial use.
  3. Snippets and Teasers: Instead of sharing full-length songs, you can share snippets or teasers of music-related content. That creates a sense of anticipation and excitement for your followers, driving engagement.
  4. Choose the Right Format: When sharing music on Instagram, consider the best format for your content. IGTV allows longer-form videos, while the Instagram feed is perfect for sharing snippets or teasers. Choose the format that best showcases your music content.
  5. Proper Attribution: It is essential to give proper attribution to the original artists when sharing music on Instagram. That shows respect for the artists and avoids legal issues related to copyright infringement.

Discovering and Engaging with Music on Instagram:

Instagram offers various ways to discover and engage with music content, making it an excellent platform for music lovers. Here are some tips for discovering and engaging with music on Instagram:

  1. Hashtags: Using hashtags is an easy way to discover music-related content on Instagram. Popular hashtags include #music, #newmusic, and #musician. You can also use genre-specific hashtags like #hiphop or #jazz to find music content in your preferred genre.
  2. Explore Page: The Explore page on Instagram is a great way to discover new music. The page features a curated selection of content based on your interests, including music-related content.
  3. Follow Artists, Bands, and Music Labels: Following your favorite artists, bands, and music labels on Instagram is an excellent way to stay updated on their latest releases, events, and behind-the-scenes content.
  4. User-Generated Content: Instagram’s user-generated content is a great way to discover new music and engage with fellow music enthusiasts. Liking, commenting, and sharing music-related content from other users can help you connect with the larger music community on Instagram.
  5. Engage with Artists: Engaging with artists and bands on Instagram can be a great way to personally connect with them and their music. Commenting on their posts or directly messaging them can help you build relationships with your favorite artists and stay updated on their latest releases.

Copyright Considerations and Licensing:

Copyright considerations and licensing are crucial when sharing music content on Instagram. Here are some essential things to keep in mind:

  1. Copyright Laws: Copyright laws protect the original creators of music, and violating these laws can result in legal consequences. When sharing music on Instagram, respecting copyright laws and avoiding infringing on the original creators’ rights are essential.
  2. Obtain Proper Licensing: If you want to use copyrighted music on Instagram, you must obtain proper licensing or permission from the copyright holder. Many music licensing platforms offer licenses for commercial use, allowing you to use copyrighted music legally.
  3. Use Royalty-Free Music: Royalty-free music is an excellent option for creating content on Instagram without violating copyright laws. Many external sources offer royalty-free music for commercial use, allowing you to use music in your content without worrying about copyright issues.
  4. Avoid Sharing Full-Length Songs: Sharing full-length copyrighted songs on Instagram can lead to copyright infringement. Instead, consider sharing snippets or teasers of music content or creating your cover songs or original compositions.
  5. Proper Attribution: It is essential to give proper attribution to the original music creators when sharing content on Instagram. That shows respect for the artists and avoids legal issues related to copyright infringement.

How to promote music on Instagram

Instagram is a powerful platform for promoting music, with millions of active users and various music-centric features. Here are some tips for promoting music on Instagram:

  1. Use Hashtags: Using relevant hashtags is an easy way to increase the discoverability of your music content. Popular hashtags include #newmusic, #musicpromotion, and #unsignedartist. Additionally, you can use genre-specific hashtags, such as #hiphop or #indierock, to target your desired audience.
  2. Engage with Your Followers: Engaging with your followers is crucial for building a loyal fan base. Responding to comments, direct messages, and tags can help you connect with your followers on a personal level and increase engagement.
  3. Collaborate with Other Artists: Collaborating with other artists or bands is a great way to expand your reach on Instagram. Partnering with musicians in your genre or niche can help you reach new audiences and increase engagement.
  4. Use Instagram Stories: Stories are a great way to share behind-the-scenes content, teasers, and announcements with your followers. Use the Music Sticker feature to add music to your Stories. Consider using other creative tools like polls, quizzes, and countdowns.
  5. Utilize Instagram Reels: Instagram Reels are a great way to create short-form videos that showcase your music and personality. Use trending music, challenges, and hashtags to boost engagement and reach.
  6. Share User-Generated Content: Sharing user-generated content can help you build a community around your music and increase engagement. Encourage your followers to share their covers, remixes, or reactions to your music and repost them on your Instagram page.
  7. Paid Promotions: Use Instagram’s paid promotion features to reach a larger audience. Instagram offers various advertising options, including sponsored posts, stories, and Reels.

50 best Instagram # for Music promotion

  1. #newmusic
  2. #musicpromotion
  3. #unsignedartist
  4. #indiemusic
  5. #musicianlife
  6. #musicislife
  7. #livemusic
  8. #musicproducer
  9. #musicvideo
  10. #musicrelease
  11. #musicindustry
  12. #musiclove
  13. #musicstudio
  14. #musicartist
  15. #musicmarketing
  16. #musicbusiness
  17. #musicfestivals
  18. #musicblog
  19. #musicinspiration
  20. #musicianlife
  21. #musiclife
  22. #musictherapy
  23. #musicscene
  24. #musicislove
  25. #musicfans
  26. #musicfansunite
  27. #musicianproblems
  28. #musicianproblemsolved
  29. #musicreviews
  30. #musicenthusiast
  31. #musiccity
  32. #musicdiscovery
  33. #musicfansclub
  34. #musiccommunity
  35. #musicforlife
  36. #musicandlyrics
  37. #musicfestivalseason
  38. #musicaddict
  39. #musicfestivalvibes
  40. #musicloversclub
  41. #musicianofinstagram
  42. #musicrecordlabel
  43. #musicmixing
  44. #musicproductiontips
  45. #musicbusinessmindset
  46. #musicplaylist
  47. #musicdisruptor
  48. #musiccreatescommunity
  49. #musicpassion
  50. #musicloversonly

Using these hashtags in your music-related content can help increase your visibility, reach new audiences, and promote your music on Instagram. Remember to use relevant hashtags that reflect your music genre, niche, and target audience to maximize engagement.


Instagram offers various features and options for sharing music content, making it a versatile platform for music lovers. From the Music Sticker feature to the pre-cleared soundtracks in Reels, there are plenty of ways to integrate music into your content on Instagram.

However, it is important to consider copyright laws and licensing when sharing music on Instagram. Violating these laws can lead to legal consequences, so obtaining proper licensing or using royalty-free music is essential. Additionally, it is crucial to give proper attribution to the original music creators.

By following the tips and guidelines mentioned in this article, you can enhance your social media experience with music while remaining compliant with copyright laws and Instagram guidelines. Remember to respect copyright laws, support artists by crediting and promoting their music appropriately, and experiment with different music tracks, effects, and collaborations to find the perfect mix for your content.