500 Best Clothing Brand Hashtags for Instagram and TikTok in 2023

If you’re a fashion enthusiast, social media influencer, or business owner looking to promote your clothing brand, you’re probably aware of the importance of hashtags.

Hashtags help increase your reach, engagement, and visibility on social media platforms like Instagram and TikTok.

This article shares the 500 best clothing brand hashtags on Instagram and TikTok in 2023.

How to Use Hashtags?

Before we dive into the best clothing brand hashtags, let’s talk about how to use them effectively. Firstly, it’s essential to research and find the most relevant and popular hashtags for your brand. You can use tools like Hashtagify or All Hashtag to find the best hashtags.

Secondly, use a mix of broad and specific hashtags. General hashtags like #fashion or #clothing will get you more reach, but particular hashtags like #sustainablefashion or #luxuryfashion will attract a more targeted audience.

Lastly, don’t overuse hashtags. Instagram allows up to 30 hashtags per post, but using too many can be seen as spammy and decrease engagement. Aim for 5-10 relevant and targeted hashtags per post.

The 10 Best Fashion and Apparel Hashtags On Instagram

Best Clothing Brand Hashtags for Instagram:

A. Hashtags for Women’s Clothing Brands:

#womensfashion

#womenswear
#womensstyle
#womensclothing

#fashionforwomen
#womenstyle
#womenapparel

#ladiesfashion
#fashionista
#fashionablewomen

B. Hashtags for Men’s Clothing Brands:

#mensfashion
#menswear
#mensclothing

#menstyle
#menapparel
#dappermen

#gentlemenstyle
#malefashion
#mensoutfit

#mensstreetwear

C. Hashtags for Unisex Clothing Brands:

#unisexfashion
#unisexclothing

#genderneutral
#styleforall
#clothingforall

#fashionforall
#genderfluidfashion
#androgynousfashion

#unisexapparel
#genderfree

D. Hashtags for Sustainable Clothing Brands:

#sustainablefashion

#ecofashion
#ethicalfashion
#slowfashion

#sustainablestyle
#sustainableclothing
#sustainability

#consciousfashion
#greenfashion
#sustainableliving

E. Hashtags for Luxury Clothing Brands:

#luxuryfashion
#luxuryclothing
#luxurystyle

#designerfashion
#highendfashion
#luxurylifestyle

#luxuryapparel
#premiumfashion
#luxurywear

#luxurybrand

F. Hashtags for Streetwear Clothing Brands:

#streetwear
#streetstyle

#urbanfashion
#hypebeast
#streetwearfashion

#streetwearstyle
#streetwearbrand
#skatewear

#streetwearculture
#streetwearcommunity

G. Hashtags for Plus-Size Clothing Brands:

#plussizefashion

#plussizeclothing
#curvyfashion
#curvystyle

#plussizestyle
#plussizeoutfit
#bodypositive

#plussizeootd
#plussizemodel
#plussizebeauty

H. Hashtags for Swimwear Brands:

#swimwear
#swimsuit
#beachwear

#bikinilife
#beachfashion
#swimwearfashion

#swimsuitseason
#poolside
#beachvibes

#swimwearstyle

Best Clothing Brand Hashtags for TikTok:

#fashiontiktok
#outfitinspo

#styletips
#fashionhacks
#clothinghaul

#tiktokfashion
#fashiontrends
#clothingtryon

#fashionchallenge
#styleinfluencer

What are the best hashtags to use for Instagram clothing brands?

Here are some suggestions for hashtags you could use for an Instagram clothing brand:

• Niche hashtags related to your specific clothing type:
#streetwear #menswear #womenswear #casualstyle #loungewear #denim etc.

• General fashion hashtags:
#fashion #style #outfit #ootd #fashionblogger #fashionnova #fashion inspiration

• Brand name hashtags:
Create hashtags with your brand name and specific product lines. For example:
#yourbrandname #yourbrandstyle #yourlinesname

• Color hashtags:
Use color-specific hashtags like #blackoutfit #whiteshirt #pinkfashion etc.

• Seasonal hashtags:
Take advantage of seasonal trends with #winterfashion #springstyle #falloutfits etc.

• Location-based hashtags:
If selling locally, use relevant city names like #Torontofashion #Londonstreetwear

• Lifestyle hashtags :
Target lifestyle audiences with #weekendvibes #sunsetstyle #effortlessstyle #casualliving

• Material-based hashtags:
For specific fabrics like #leatherjacket #denimskirt #cottondress

• Occasion hashtags:
Like #schoolstyle #officewear #datestyle #maternityfashion

The key is to choose relevant, industry-specific hashtags based on the following:

• Your brand positioning
• Specific product types
• Target audience and lifestyle
• Seasonal or material trends

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What hashtag to sell clothes?

Here are some hashtags you can use to sell clothes on Instagram:

• #fashion – One of the most popular and generic hashtags related to clothing. It will get you a lot of exposure.

• #styledbyme – Tells people that you styled the outfits yourself. Good for independent brands.

• #shopnow – Encourages people to buy your clothes right away.

• #sale – Indicates you have discounts available. Attracts bargain hunters.

• #womenswear, #menswear – Targets specific genders. Narrow hashtags perform better.

• #ootd – Stands for “outfit of the day.” Appeals to fashion lovers.

• Material hashtags: #denim, #leather, #silk, etc. Matches related search terms.

• Color hashtags: #blackoutfit, #redfashion, etc. It helps people find matching clothes.

• Occasion hashtags: #workwear, #partyoutfit, #schooluniform, etc. Targets different needs.

• Brand hashtags: Your company/brand name as a hashtag. Creates awareness.

• Product hashtags – Specific styles and lines you have (#sweaterweather, #boohoocollection, etc.)

When using hashtags for selling clothes:

• Keep them relevant to your target audience and products

• Use a mix of broad and niche tags (10-15 total)

• Make sure the photo/video content matches the hashtags

• Encourage followers to tag you in related posts with your hashtags

• Monitor the hashtags – engage with relevant posts and comments

FAQs:

What are the best hashtags for sustainable fashion brands?

A: The best hashtags for sustainable fashion brands are #sustainablefashion, #ecofashion, #ethicalfashion, #slowfashion, #sustainablestyle, #sustainableclothing, #sustainability, #consciousfashion, #greenfashion, and #sustainableliving.

How many hashtags should I use on Instagram?

A: Instagram allows up to 30 hashtags per post, but using too many can be seen as spammy. Aim for 5-10 relevant and targeted hashtags per post.

What are the best hashtags for men’s clothing brands?

A: The best hashtags for men’s clothing brands are #mensfashion, #menswear, #mensclothing, #menstyle, #menapparel, #dappermen, #gentlemenstyle, #malefashion, #mensoutfit, and #mensstreetwear.

What are the best hashtags for plus-size clothing brands?

A: The best hashtags for plus-size clothing brands are #plussizefashion, #plussizeclothing, #curvyfashion, #curvystyle, #plussizestyle, #plussizeoutfit, #bodypositive, #plussizeootd, #plussizemodel, and #plussizebeauty.

What are the best hashtags for streetwear clothing brands?

A: The best hashtags for streetwear clothing brands are #streetwear, #streetstyle, #urbanfashion, #hypebeast, #streetwearfashion, #streetwearstyle, #streetwearbrand, #skatewear, #streetwearculture, and #streetwearcommunity.

Conclusion:

Hashtags are essential to social media marketing, especially for clothing brands. Using the right hashtags can increase your reach, engagement, and visibility on platforms like Instagram and TikTok. Use a mix of broad and specific hashtags, and don’t overuse them to avoid being seen as spammy. Use the 500 best clothing brand hashtags we’ve provided to take your social media game to the next level.